Architecture-London-Design-Freehaus-VA-Museum-2.jpg
Architecture-London-Design-Freehaus-VA-Museum-8.jpg

V&A Concierge Stations

We worked on a series of interventions in the historic listed quadrangle of the Victorian and Albert Museum to provide a new and dynamic form of food and beverage offer.

Engaging with the history of food and beverage at the V&A - the first museum in the world to house a restaurant within its walls - the project creates a unique identity for the quadrangle in anticipation to the opening of the new museum entrance on Exhibition Road.

Our display case interventions, work as specialist food and beverage stations celebrate and expand the quadrangle’s current role as a place for respite, play and informality. The food and beverage stations are battery powered and fully mobile (a world first we believe!) and able to adapt to the V&A’s programme of events by accommodating a changing display and offer.

Tags: Bespoke, Commercial, Heritage

 
Architecture-London-Design-Freehaus-VA-Museum-7.jpg
 
Architecture-London-Design-Freehaus-VA-Museum-5.jpg
 
Typologies of the concierge station.

Typologies of the concierge station.

 
Architecture-London-Design-Freehaus-VA-Museum-4.jpg
Concierge stations concept visualisation.

Concierge stations concept visualisation.

 
Architecture-London-Design-Freehaus-VA-Museum-1.jpg

Client
V&A, Benugo 

Architect and Lead Designer
Freehaus

Branding/Graphic Designer
ICO Design

Fabricators
Comet Catering and Random Products

Special Thanks
Wilder Creative

Status
Completed

 

Related Projects